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Laila White

Founder & CEO

25+ years experience in fitness industry.


Host of LIFE by Laila TV show rated number 2 in Indonesia.


Gym designer for Four Seasons worldwide. Personal trainer to individual CEOs and royalty



Contributor to Mind Your Body to raise health awareness in Singapore.


Featured in Media : Straits Times, ESPN, Daily

Mail (UK), MNC Lifestyle & Fashion , MNC Travel & Homes (Indonesia),Women’s Weekly, Men’s Health (Singapore), etc.


Owns and managed PLAYtopia (Kids Indoor playground).

Bill Calhoun

Creative Director

15 Years at MediaCorp Singapore and

Channel 13 Thailand as Producer & Creative Director.


Executive Producer 2001 APEC CEO Summit, Thailand.


Producer, Director and Choreographer for

Miss World Pageant in Bangkok


Bachelor of Arts in Journalism and Theatre, California.

Elliot Rudge

 Marketing Director

Spearheaded several APAC accounts at OgilvyOne, namely American Express, DHL Regional and Diageo brands.


Led Leo Burnett Singapore’s FMCG portfolio


Successfully managed the Coca-Cola in Cambodia, world's fastest growing market


Successfully managed Unilever brands and Prudential Vietnam in Ho Chi Minh City, Vietnam


Head of Integrated Marketing at Refinery Media in 2010 Integrated brands into multi-platform shows, Refinery Media's IP’s.


Nominated for a Digital Emmy for Best Reality Show Saatchi & Saatchi Singapore on luxury, banking & finance brands FWD Insurance